Assistant Manager - Digital Presence

Job Duties

• Plan and implement engaging online promotional campaigns that effectively convey Link’s corporate identity 
• Manage  multiple digital platforms, including corporate websites (www.linkreit.com), intranet, and social media channels like Facebook, Instagram, YouTube, LinkedIn, Twitter, Weibo, and WeChat
• Develop compelling content for various platforms, covering ideation, storyboarding, copywriting, and customisation of content strategies to engage diverse stakeholders, including the investing community and community stakeholders
• Utilise data-driven insights to enhance content and channel strategies in collaboration with creative agencies
• Handle additional projects and responsibilities as needed

Requirements

• Enthusiastic about brand development through digital storytelling.
• A collaborative team player with a keen eye for detail 
• Excellent command of written and spoken Chinese and English
• Minimum of five years of relevant experience 
• Bachelor's degree in Corporate Communications/Marketing, Business, or a related field
• Proficiency in Adobe Creative Suite and website content management platforms would be advantageous